top of page
  • Facebook
  • Instagram
  • LinkedIn
  • YouTube
  • Podcast on Spotify!
  • Apple Podcasts
  • iHeart Podcasts!
  • Amazon Podcasts

Myth #6: Dividends Are Just A Return Of Unused (Overcharged) Premium

  • Writer: David H. Kinder, RFC®, ChFC®, CLU®
    David H. Kinder, RFC®, ChFC®, CLU®
  • Oct 14, 2019
  • 4 min read

Updated: Oct 13, 2025


And here's another myth to be busted. "Dividends are just a return of unused (overcharged) premium." This is a myth perpetuated by those who do not understand the underlying economics within a cash value life insurance contract, but we'll go ahead and explore where this came from and why it's true... and false, all at the same time.


Cash value life insurance has some of the GREATEST benefits in the tax code. As such, every few years, it comes UNDER ATTACK by members of the United States Congress in order to raise more revenues (increase taxes).


NAIFA and other life insurance lobbyists helped to define the tax treatment of dividends to let the Internal Revenue Service classify dividends as a "refund of unused premium" rather than a taxable return, so that the tax benefits can be preserved and protected for current and future policy holders.


Those who continue to perpetuate this myth claim that "whole life insurance is a ripoff because they are just returning your own money back to you and call it a 'dividend'." If that was really the case, common sense would say that the dividends STOP after they refunded all your money back, right?


But the dividends DON'T stop! (Okay, let's be clear - they are not guaranteed because they are based on the mortality experience (death claims) of the past year, operating expenses, and general investment account performance.)


Here is a page from a maximum-funded whole life insurance illustration. This was a male, age 35, standard non-smoking illustration paying $10,000 a year for 30 years (until age 65). The neat thing about this particular illustration is that it has a column for cumulative dividends (total dividends being paid to the contract owner per the illustration using the current dividend scale. Dividend scales can be increased or decreased according to the performance of the company).

Here is the page out of the illustration. (Obviously this is not a quote for coverage, nor a solicitation, nor an official policy. The name of the company and other information has been removed.)

By age 65, we would've paid in $300,000 into the contract. By end of age 76 (11 years later) the total dividends paid to the contract owner says $308,068!) So let's total up the total benefits, shall we? - Paid in $300,000 over a total of 30 years. - Age 76, we have an estimated $834,242 in cash values.

- Age 76, we have an estimated total dividend payments of $308,068. - Age 76, (assuming no loans), we have a total net death benefit of $1,250,194 payable to your beneficiaries income tax free!

- And the dividends, cash values, and net death benefit continue to grow, even though we stopped paying into the policy.


The bottom line on dividends is this: Even after you "got all your money back"... you still have tremendous values built into this contract that continue to grow for you. I once heard it said that "Life insurance is essentially FREE... because we PAY YOU to keep it!"



UPDATE AS OF APRIL 13, 2022: It saddens me to write this, but one of the shining stars in the life insurance space... completely changed how they are treating dividends. This is unprecedented in the history of life insurance.


This particular company (which I am leaving nameless, but it will be obvious), is demutualizing as of 2021 and the sale has been voted through by policyholders and the board of directors. I am not opposed to the sale as the company has too much risk on their books regarding their annuity business and lifetime benefits promised. The problem I have... is the way they plan to treat their cash value life insurance policyholders. I'll use my mother's policy as an example. My mother has a 10-pay whole life policy. That means that, after 10 years, no more premiums are due. It was expected to continue to grow with increasing dividends (such as what is illustrated above). When I originally sold my mother's policy, it had a projected dividend in year 11 of $2,198. Now, I know that dividends are NOT guaranteed... but you could reasonably expect that, if a company was going to continue to pay dividends, that they would be somewhere in that ballpark. With the updated illustration system as of early February... the projected dividend is NOW... $108.

That's a 95% decrease of the projected dividend! That's not just a dividend scale adjustment. That's a slap in the face!

Below is an image of the Excel spreadsheet I used to compare the ORIGINAL dividend projection with the ADJUSTED dividend projection. It ain't pretty:



Remember when I said that dividends are not just a return of unused premium? Well, THIS particular company has decided to make that the mantra of how they treat dividends going forward.


In short: "If you're not paying a premium, you don't get a dividend. You'll get the guaranteed contract increase... but no dividends."


It's completely unfortunate that this has happened to this company. It used to have such a sterling reputation among agents. They have destroyed themselves.

This is the only company in the history of the industry to ever do such a thing. Why? Because they are being bought out by a non-public company, so there's no publicly traded stock to issue to policyholders for their ownership in the company.


It's truly sad when I think about it.


What can policyholders do? 1. If you are insurable, you can look at other companies that are more sound and do a 1035 exchange of your current values to another company.

2. If you are NOT insurable, then I need to ask you if you bought the policy for protection or cash value accumulation purposes. - If you bought it for protection... the guarantees are still as strong as before. They will pay out a death benefit..

- If you bought it for cash value accumulation, and you're not insurable, then you may want to consider various kinds of annuities to transfer your policy values to.


As you can see, I believe there's going to be a mass exodus from this company. The industry term is "Adverse Selection" where the healthy people leave and those who are now uninsurable... stay. It can be a problem.

If you'd like to read a true insurance industry's expert opinion and synopsis about this company... <click here>.


Regulatory Disclosure: Not Legal, Tax, or Securities Investment Advice

The material discussed on this website is provided for general illustration and informational purposes only and should not be construed as legal, tax, or securities investment advice, nor does it represent a recommendation of any specific company or product.

 

David H. Kinder, RFC®, ChFC®, CLU® is not registered nor licensed as a Registered Investment Advisory Firm (RIA), Investment Adviser Representative (IAR), or Registered Representative (RR) with any broker/dealer firm, and is therefore not registered with nor supervised by the U.S. Securities and Exchange Commission, the Financial Industry Regulatory Authority, or any state securities regulatory authority.

 

Accordingly, David H. Kinder, RFC®, ChFC®, CLU® does not provide securities investment advice, including but not limited to recommendations regarding the buying, selling, or holding of securities; securities risk analysis; or the asset allocation of securities portfolios. For advice regarding securities investments, clients should consult a properly licensed and registered investment professional licensed to do business in their state.

 

Educational & Non-Securities Financial Information

David H. Kinder, RFC®, ChFC®, CLU® does provide general financial and investment-related information for educational purposes only and may propose alternative financial strategies that do not involve securities. Discussion of account types (including IRS-regulated retirement plans) is considered incidental to broader planning concepts and does not constitute advice regarding the underlying securities held within such accounts.

 

Tax & Legal Coordination Disclosure

Any discussion of tax matters is provided for general informational and educational purposes only and is incidental to broader financial planning concepts. David H. Kinder, RFC®, ChFC®, CLU® does not provide tax preparation, tax filing, or formal tax advice and does not prepare or file tax returns.

 

Clients should consult a licensed CPA, Enrolled Agent, or tax attorney regarding their specific tax situation. While prudent planning includes identifying potential tax implications, the responsibility for reporting, integrating, or reflecting such matters on any tax return rests solely with the client and their licensed tax professional.

For legal or tax services, please consult a licensed professional in your state. Information is derived from sources believed to be reliable; however, individual circumstances vary, and no information should be relied upon without individualized professional coordination.

Licensing & Business Disclosure

David H. Kinder, RFC®, ChFC®, CLU® is a licensed life, accident, and health insurance agent in California (CA Insurance License #0E54187) and may be licensed to conduct business in other states, where appropriate.

 

David Kinder Insurance and Financial Wealth Solutions is the marketing name for David H. Kinder, RFC®, ChFC®, CLU® and is not affiliated with any other company.

 

David Kinder Financial Consulting and Analysis Services offers separate financial analysis and consulting services provided pursuant to written engagement agreements and on a fee-for-service basis. Fees for consulting services do not offset commissions earned through product placement. Any recommendations may be implemented with any licensed professional of the client’s choosing, including David Kinder Insurance and Financial Wealth Solutions.

 

Fiduciary & Best Interest Disclosure

Fee-based consulting services are provided solely pursuant to a written engagement agreement and the payment of agreed-upon fees. When acting under such an engagement agreement, services are provided in a fiduciary capacity, limited strictly to the scope of services expressly defined in that agreement.

 

Certain services or recommendations—whether provided within a fee-based consulting engagement or outside of one—may involve the implementation of products or solutions offered by unaffiliated third-party providers. In such cases, compensation may be received through consulting fees paid by the client, commissions paid by third-party product providers, or a combination thereof.

 

When services are provided pursuant to a fiduciary engagement agreement, and commissions or other transaction-based compensation may be received in connection with the placement of products offered by outside companies, such compensation will be fully disclosed in advance, including the nature and source of the compensation, the role of the consultant, and any associated material conflicts of interest, and client consent will be obtained prior to implementation.

 

Outside of a fee-based consulting engagement, services may include education, analysis, and product-related recommendations. In such circumstances, no fiduciary relationship is implied or assumed unless expressly agreed to in writing.

 

Regardless of compensation structure or engagement type, all recommendations and guidance are provided in the client’s best interest, based on stated objectives, financial circumstances, and risk considerations, with appropriate disclosure of material conflicts of interest and compensation arrangements.

Additional information regarding business structure, licensing, compensation arrangements, and implementation options is provided in the Business & Licensing Disclosure.

 

Insurance & Annuity Disclosures

Insurance and annuity product guarantees are backed solely by the financial strength and claims-paying ability of the issuing company. Guarantees do not apply to the performance of any index option within a fixed indexed insurance contract or to projected dividends of participating insurance policies.

 

Planning outcomes are not guaranteed and are subject to individual circumstances. Listing company client-access links under the “Client Access” menu does not constitute endorsement, approval, or review of this website or its content by such companies. Links are provided for client convenience only.

 

Designation & Trademark Notices

The RFC® designation is conferred by the International Association of Registered Financial Consultants and is used by permission.

CLU® and ChFC® are marks of The American College of Financial Services, which reserves sole rights to their use.

© David H. Kinder, RFC®, ChFC®, CLU®, doing business as David Kinder Insurance and Financial Wealth Solutions; All Rights Reserved
New client engagements are established by referral or through structured educational programs.
Unsolicited inquiries are not accepted.


Privacy Policy | Accessibility Policy

bottom of page